20710325 - MEDIA

Learning Outcomes
Upon successful completion of the course unit, students are able to:
• Use the main theoretical and methodological approaches in analyzing the relationship between media and culture, with particular reference to Sociology and Cultural Studies
 Understand the key role of media in “shaping culture” and in the process through which culture and its (both symbolic and material, tangible and non tangible) expressions are assigned meaning and (aesthetic, social, economic, etc.) values
 Understand how the role of media in “shaping culture” has changed with the diffusion of digital technologies/environments, user-generated contents, the shift from “broadcast cultures” to “participative cultures”
 Deconstruct media representations of culture and its expressions, and uncover the functioning of discourses on culture that are reproduced by the media
 Understand the role and functioning of media as a cultural/creative industry, whose products are forms of culture in their own right (notion of “cultural reflexivity”)
 Develop their own analysis of media texts
 Effectively use media technologies and languages in cultural sector-related professions: as tools for research (digital humanities), for education, and as curatorial tools.
teacher profile | teaching materials

Mutuazione: 20710325 MEDIA in Cinema, televisione e produzione multimediale LM-65 JEDLOWSKI ALESSANDRO

Programme

The course is part of the "Research Degree in Cultural Leadership" activated at the University of Groningen (Netherlands). It is held in English at the Roma Tre University and can also be attended by Italian or Erasmus students.

The course focuses on the analysis of the relationship between media and culture, with particular reference to Sociology and Cultural Studies. Particular emphasis is placed on the study of the transformations introduced by technological innovation and the globalization of cultural processes.

The teaching is divided into five parts, each of which will focus on different dimensions of media: 1) Trajectories of media innovation; 2) Platforms and algorithms; 3) Digital public spheres; 4) Media and geopolitics of the imagination; 5) Media ecologies. Each part will first be developed in theoretical terms and then analysed through case studies.

Core Documentation

The course is based on the following list of compulsory readings:
1. Van Dijck, J., Poell, T. and de Waal, M., "Introduction" and "Chapter 1", in J. Van Dijck, T. Poell and M. de Waal, The Platform Society. Public Values in a Connective World, Oxford University Press, Oxford, 2018.
2. Bolin, G., “Introduction”, “Media production and cultural industries”, and “New Organisational Forms of Value Production”, in G. Bolin, Value and the Media: Cultural Production and Consumption in Digital Markets, Taylor and Francis, London and New York, 2016.
3. Katzenbach, C., and Ulbricht, L., "Algorithmic governance." Internet Policy Review 8.4 (2019), pp. 1-18.
4. Nieborg, D. B., and Poell, T., "The platformization of cultural production: Theorizing the contingent cultural commodity." New media & society 20.11 (2018), pp. 4275-4292.
5. Striphas, T., “Algorithmic culture”, European Journal of Cultural Studies, 18.4-5 (2015), pp. 395-412.
6. Hesmondhalgh, D. "Have digital communication technologies democratized the media industries?," in J. Curran and D. Hesmondhalgh (eds.), Media and Society, 6th edition, New York: Bloomsbury, 2019, pp. 101-120.
7. Alexander, N., “Catered to your future self: Netflix’s “predictive personalization” and the mathematization of taste”, in K. McDonald and D. Smith-Rowsey (Eds.), The Netflix effect: Technology and entertainment in the 21 century, New York, NY, Bloomsbury, 2016, pp. 81–98.
8. Brown, Jeffrey A., “Girl Revolutionaries. Neoliberalist, Postfeminist, and Feminist Heroines”, in J. A. Brown, Beyond Bombshells: The New Action Heroine in Popular Culture, University Press of Mississippi, Jackson, MS, 2016, pp. 167-196.
9. Georgiou, M., “Diaspora in the Digital Era: Minorities and Media Representation”, Journal on Ethnopolitics and Minority Issues in Europe, 12(4), 2013, pp. 80-99.

Students will also have access to teaching materials (power point and images) and to a series of suggested readings .

The teaching materials are available on the website http://filosofiacomunicazionespettacolo.uniroma3.it, in the teacher's personal webpage.


Type of delivery of the course

The course will take place every Wednesday (2pm to 5pm) and Thursday (9am to 12pm), from the 19th of April to the 18th of may, live in the classroom, and online on the Teams platform.

Attendance

Attendance is not compulsory

Type of evaluation

The evaluation will take place on the basis of two tests: 1) the oral presentation of a text chosen from the list of suggested readings. Students will have to present the content of the text and make their own contribution. It will be possible to propose the analysis of one of the aspects, topics, analytical categories addressed in the selected text and/or the formulation of research questions, provoked by the reading. At the beginning of the course, students will be asked to express their preference for the date and content of their presentation. 2) The writing of a short essay (maximum 4000 words) on a theme agreed with the teacher. The deadline for submitting papers is the end of May. Further details (methodology, general organization, etc.) will be provided during the course.