The course aims to provide students with the basics concepts and techniques of corporate management.
To this aim a firm is represented as a dynamic system, in its fundamental components and relations, according to the system theory principles.
This representation allows explaining how a firm works and it is useful for managers’ decisions.
The analysis principally refers to the industrial firms.
To this aim a firm is represented as a dynamic system, in its fundamental components and relations, according to the system theory principles.
This representation allows explaining how a firm works and it is useful for managers’ decisions.
The analysis principally refers to the industrial firms.
teacher profile teaching materials
2. The transactional and competitive environment.
3. Theories on entrepreneurial goals.
4. Stakeholder theory.
5. The management cycle: the organizational function.
6. The directional cycle: directional control.
7. The management cycle: the management of resources.
8. The directional cycle: directional control.
9. Overall strategies.
10. Market positioning and SWOT analysis.
11. Competitive strategies.
12. Marketing: product policy.
13. Marketing: pricing policy and promotional policy.
14. Marketing: distribution policy.
15. Production management.
16. Logistics and inventory management techniques.
17. Financial management.
18. The choice of financing sources and financial leverage.
19. Techniques for evaluating investment projects.
20. Planning financial choices.
21. Financial statement analysis by indices: notes.
22. The evaluation of the economic - structural potential.
23. The budget construction process.
24. Analysis of distribution costs.
25. The evaluation of company performance.
Mutuazione: 20401650 ECONOMIA E GESTIONE DELLE IMPRESE in Biodiversità e Tutela dell'Ambiente LM-6 CORTESELLI EMILIO
Programme
1. The concept of business system.2. The transactional and competitive environment.
3. Theories on entrepreneurial goals.
4. Stakeholder theory.
5. The management cycle: the organizational function.
6. The directional cycle: directional control.
7. The management cycle: the management of resources.
8. The directional cycle: directional control.
9. Overall strategies.
10. Market positioning and SWOT analysis.
11. Competitive strategies.
12. Marketing: product policy.
13. Marketing: pricing policy and promotional policy.
14. Marketing: distribution policy.
15. Production management.
16. Logistics and inventory management techniques.
17. Financial management.
18. The choice of financing sources and financial leverage.
19. Techniques for evaluating investment projects.
20. Planning financial choices.
21. Financial statement analysis by indices: notes.
22. The evaluation of the economic - structural potential.
23. The budget construction process.
24. Analysis of distribution costs.
25. The evaluation of company performance.
Core Documentation
teacher slidesAttendance
attendance in the classroomType of evaluation
oral exam